This is a very interesting article about social media and it also lists the names of some people who are foremost in the field.
The arena of social media has changed dramatically with the appearance of Twitter and Facebook and other sites similar to those. However the whole idea of getting and maintaining a social following has been present since people first started doing business.
It's hard to believe that some people have hundreds of thousands of followers, and not just followers mind you, but interested followers. Those people really know how to crank up the social media factor.
That is one thing that I really don't know how to do at all. I would love to get better at it, and I am thinking of reading the works of some of these social media giants.
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